Use Facebook’s Question Tool For Your Interior Design Page
Many Interior Designers have discovered the power of social marketing to attract new clients. Facebook is quickly allowing the Design Industry a unique, multi-functional platform in which you can Engage Your Interior Design Fans, increase your client base and grow your business.
One of the many ways you can keep the conversation flowing between you and your fan base is to ask Questions. Facebook has made this interaction a little bitter easier with their recently released “Question’s Tool” in which anyone – an individual user or a Page administrator – can ask a specific question or even create a poll with multiple options.
Unlike a wall posting, when you create a question it doesn’t show up in your status update, but rather it appears as an icon on the left side of your page. Once clicked, the question is revealed in a pop-up box in which anyone can answer – even if that person isn’t a “fan”.
The wonderful thing is that the answers do not remain hidden – once someone accesses the question and then answers it, the hyper-link to the question will appear on their own wall.
Take that a step further … you (the question creator) can also answer the question you just posted. Doing so will result in the question no longer just being hidden behind the icon, but now it’s visible on your wall. Therefor, the hyper-link is now visible on your wall and being shared with your fans – who will in turn post their own “answer” to the question – thus having it appear on their own wall! It’s a never ending circle of marketing!
What Does This Mean For You?
Asking the right question on your Facebook Page will result in obtaining a wealth of information that you can literally apply to your design business starting today. Getting valuable feedback – from not only your current clients, but potential clients – is an unbeatable way of structuring your business and gaining insight to consumer demands. All of which allows you to build your brand, your business, your client base. And isn’t that what it’s all about?